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Robert Bowen

Cases

This page provides links to selected cases that are either sole or co-authored by Professor Bowen.  These cases can be grouped into two general categories: financial reporting & analysis and managerial accounting.   Within each subject, the cases are organized by topic and most can be downloaded in pdf format by clicking on the name of the case.

I.     Selected cases in Financial Reporting are organized by topic:

II.    Selected cases in Managerial Accounting (under construction)

  • Cost-Volume-Profit analysis
  • Activity-based costing
  • You get what you measure (and reward)
  • EVA and capital budgeting decisions

 

I.    Financial Reporting and Analysis 

  Introductory cases

Personal Statement of Assets and Liabilities -- student prepares their own personal balance sheet and contrasts their assumptions with those underlying corporate financial reporting.

Haystack Bookstore -- prepare the financial statements of a retail business from the underlying events.  

Lookout Inn -- prepare the financial statements of a service business from the underlying events, and evaluate the performance of the business.

  Financial Statement Analysis

Robert Mondavi -- introduces financial statement analysis for the large California winery.

Amazon.com -- part A of the case introduces financial statement analysis for the yet-to-be profitable internet retailer.

The Rouse Company -- Rouse adopts an alternative basis of accounting for its large real estate holdings. Rouse has these data audited and reports the results alongside its GAAP numbers in its balance sheet.

Using a spreadsheet to value a firm's stock -- introduces the theory and practice of earnings-based equity valuation.  Examples include a hypothetical coffee retailer and Robert Mondavi wineries in late 2001.  

  Revenue recognition and asset valuation

Alaska Gold -- part A evaluates company performance under alternative approaches to revenue recognition.

Thousand Trails -- evaluate the revenue recognition and asset valuation policies of this campground membership company. [not currently available for download]

Amazon.com -- parts B, C and D of the case introduce accounting issues associated with internet companies.  How conservative is Amazon's financial reporting compared to some internet companies? 

Microsoft's Financial Reporting Strategy -- evaluate Microsoft's policies for revenue recognition and software development.  This is a Harvard case and thus is an external link.

  Pro forma earnings

Amazon.com's Pro Forma Earnings Target -- evaluate Amazon's pro forma earnings disclosures.

  Inventory valuation

Joe's TV -- part A is a basic introduction to inventory valuation methods; part B asks the more interesting question "How much should a manager of a LIFO firm purchase at the end of a period?"  

Alaska Gold -- part B examines the effect of hypothetical end-of-period purchase decisions on the financial reporting of the company.

  Intellectual property

Microsoft's Financial Reporting Strategy -- discusses the large gap between Microsoft's market and book value of equity, and asks whether adjustments to less conservative accounting for revenue recognition and software development costs can explain the gap.  External link to Harvard case.  

  Long-term debt

J.C. Penney -- introduction to the economics, valuation and accounting for long term debt using J.C. Penney's deeply discounted notes and bonds.  Is a bond without interest like a car without a motor?

Walt Disney -- covers the economics, valuation and accounting for Disney's innovative 100-year "Sleeping Beauty" bonds.

  Leases and off balance sheet financing

Southwest Airlines (A) -- introduction to reading and understanding a typical lease accounting note; evaluate the financial leverage of SW Air after capitalizing the long-term noncancelable operating leases.  

  Income Taxes

Southwest Airlines (B) -- introduction to reading and understanding a typical income tax note.

  Stock Options

Microsoft's Stock and Savings Plans -- introduction to reading and understanding the stock option note.  

  Investments and the equity method

Coke versus Pepsi -- evaluating the financial reporting strategies of Coca Cola versus PepsiCo in 1998.  How does Coke use the equity method to improve the appearance of its financial performance?

  Favorite financial reporting cases by other authors

Harnischfeger -- Harvard case by Krishna Palepu.  Evaluates the quality of earnings reported by the company in their 100th anniversary year.  

 

Cases in Managerial Accounting: (under construction)

  • Cost-Volume-Profit analysis
  • Activity-based costing
  • You get what you measure (and reward)
  • EVA and capital budgeting decisions

 
UPDATED: 12/04  
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